Hermano Luz Rodrigues is a designer and researcher from Brazil. Hermano received a Master’s in Design Studies degree in Art, Design, and the Public Domain, from the Harvard Graduate School of Design. He previously received a Bachelor of Fine Arts degree from the University of Brasília and a Master of Arts degree in Research in Artistic and Visual Practices from the University of Castilla-La Mancha.
Hermano has exhibited and published internationally as an artist and contributed to interdisciplinary projects as a 3D visual technologist and researcher. In his practice, he focuses on how to integrate cultural objects with contemporary and digital media technology for more inclusive and participatory creative practices.
Hermano collaborates with NYC architect Stephanie Yeung for the socially-engaged design duo really not really.
Image: Goita’s Crane installation project presented at Museu de Arte de Riberao Preto, Sao Paulo, Brazil (2019). Gloria de Goita is a small town in the state of Pernambuco, Brazil, famous for its colorful handcrafted wooden puppets. The dolls are perceived as intrinsic to Northeast Brazil’s culture, but the artisans have been struggling to sell them due to a lack of appeal to new generations. Goita’s Crane seeks to integrate the artisans’ dolls with elements from the “crane claw” arcade game as a means to spur social and educational interest in them. As such, the interactive display could be developed to promote engagement with cultural heritage.